Customer insights for finance teams

Turn transactional data into strategic signals — segmentation, churn risk, CLV forecasts and compliance-aware insights tailored for financial services and fintech.

Why Charge Ily for finance insights

We combine domain-aware models, privacy-first pipelines and finance-grade reporting so teams can act sooner and with confidence.

Predictive signals
Early fraud & churn alerts
Segment precision
Behavioral cohorts that convert
Compliance built-in
Audit trails, consent and data minimization
Dashboard preview
+ 1.2M
Transactions analyzed monthly

Analytics snapshot

Key KPIs
  • ARPU: $42.50
  • Churn (30d): 3.8%
  • Fraud hits: 0.12%
  • Avg. CLV (predict): $1,250
Monthly cohort performance
MonthRetentionRevenueAvg Transaction
Apr 202572%$1.2M$34.2
May 202569%$1.15M$33.8
Jun 202574%$1.3M$35.1

Selected case studies

Fintech growth case
Fintech onboarding lift

30% faster completion using adaptive journeys and targeted micro-interventions.

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Bank retention case
Bank retention program

Saved $420K monthly by identifying at-risk segments and automating retention incentives.

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Payments fraud case
Real-time fraud reduction

Reduced false positives by 22% while catching higher-severity events sooner.

Explore

Deep insights (accordion)

The churn predictor blends time-series transaction features, session signals and recent support interactions. It outputs a risk score (0-100) with decile-based prioritization. Models are monitored daily and recalibrated monthly for population drift.

We segment customers by acquisition channel and first 90-day behavior to estimate a constrained CLV. Outputs include high-confidence cohorts for premium offers and segments to avoid over-discounting.

Our pipelines support consent flags, data retention windows and field-level encryption. We provide exportable audit logs and anonymized datasets for analytics teams while keeping production signals separated from PII.

Team & advisory

A cross-functional team of data scientists, product owners and former finance operators drive our solutions. We partner with compliance advisors to meet US regulatory expectations.

  • Finance-grade controls
  • Model explainability and reporting
  • Fast integrations with core ledgers and payment gateways
Head of Insights
Maya Thompson
Head of Customer Insights

Resources & downloads

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Whitepaper: Predictive finance signals

A practical guide to implementing risk and retention signals in production.

Request PDF
API docs thumbnail
Integrations checklist

Step-by-step guide for integrating with ledgers, webhooks and BI tools.

Get checklist
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Case study pack

Three anonymized case studies showing measurable ROI.

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